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» Browse Money and Business Term Papers
Why Launch An Advertising Campaign
Number of Words: 1518 / Number of Pages: 6
... lot of products
their are a lot of age groups that you need to advertise for and these must be
taken into consideration. We must analyse the different market segments that are
applicable to Pakanawa and investigate how we can exploit these different
market segments. An ad campaign is a very sensible idea because no-one will know
about our products without the use of advertising. This means that we must
concentrate on a good ad campaign so people will know about our products.
Approximate prices are shown below for large scale advertising:
TV Price agreed with company (500,000 + ) Radio
(250,000 ...
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Fiscal Retrenchment And Privatization
Number of Words: 574 / Number of Pages: 3
... but still keeps the service going. This was used in helping keep things like neighborhood security and libraries in service. Although the volunteerism was a good way to help, the most significant change was the privatization of services.
Privatization “may well be seen by the future historians as one of the most important developments in the American political and economic life in the late 20th century” (Knox, 363). By using privatization, cities were able to fund projects that could have been cut out of the budget or just left “on the drawing board”. It began that cities hired private companies ...
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Succeeding Through Others
Number of Words: 3921 / Number of Pages: 15
... the results from what one person can accomplish to what many people can accomplish. By involving other people through effective delegation, we have the potential to get more things accomplished in our area of control. In addition, we are likely to get new ideas and approaches to solve problems by involving others.
Second, delegation frees up our time to get the most important things accomplished. Many of the tasks that supervisors and managers do can be completed by their employees. By delegating routine and ongoing tasks, managers will have more time for more critical tasks, for leadership a ...
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U.S Auto Industry's Market Share And Fluctuations
Number of Words: 932 / Number of Pages: 4
... imported from Japan in 1956, GM's
share of the market began to decline. Foreign cars were smaller, more fuel
efficient, less expensive, and often more reliable than their American
counterparts. General Motor's market share dipped from nearly 44% in 1973 to
below 30% in 1985. In response to this sudden drop in its share of the market GM
founded the Saturn Company. Saturn produces compact cars very similar to
Japanese imports at competitive prices. This response halted GM's declining
share of the market. Today, General Motors maintains about 30% of the market.
General Motors was the first large auto co ...
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The History Of General Motors
Number of Words: 3658 / Number of Pages: 14
... so much as look at it. Undaunted, Marr drove the car back and
forth in front of Durant's house that evening, and the next morning he
returned. Impressed by Marr's persistence, Durant this time agreed to go
for a ride. Only then did Durant realize that Marr wasn't trying to sell
him the car--he was trying to sell him the company.
Durant was never one to pass up a business opportunity--he collected
companies the way somebody's pack-rat uncle might collect broken lawn
mowers and obscure gadgets. He borrowed a Buick for three months, tested it
exhaustively, and then took over the company and set i ...
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China's Economic Growth Due To Recent Foreign Policies
Number of Words: 1258 / Number of Pages: 5
... will only grow
more and more interdependent upon the world economy. However, the impressive
growth rate of China's economy is not without its shortcomings. Problems such
as inflation and inefficient state-owned enterprises plague the rise of the
Chinese economy.
The main goal for China's modern foreign policies is the development of
the Chinese infrastructure. The significance of improved communication and
transportation cannot be over-stressed. Economically, enhanced means of
communication and transportation allows more expedient supply and demand
scheduling. Two of the latest Chinese re ...
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Removal Of GM Jobs In Flint
Number of Words: 718 / Number of Pages: 3
... boom town in the 1960's and 1970's. Money from General Motors trickled
down from the workers to every part of the economy of Genesse county. The
population was on the rise which meant more homes, roads, and businesses. It
was all to good to be true. When Roger Smith (then President of GM) decided to
relocate numerous jobs from the Buick City, it was time for Flint to pay the
piper. The large dependency on GM brought upon a rapid decline in the economy
unparalleled by any city in United States history.
The removal of jobs from GM caused many problems in Flint. Dororthy
Reynolds gave many statisti ...
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Economics: Foreign Trade
Number of Words: 861 / Number of Pages: 4
... spending and less saving, inflation, variations of the exchange rate, freight and tourism and international competitiveness.
The first reason is the fact that interest rates on existing debt are high as well as the fact that we don't save enough, adds a considerable cost onto the final debt. Higher interest rates drive us further into debt than we began with, leading to a greater debt.
Second is worsening of terms of trade. When import prices rise faster than export prices, the terms of trade will turn against us. We will sell what we make at a cheaper price than what we bought it for.
High consu ...
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AT&T
Number of Words: 904 / Number of Pages: 4
... 1994, International revenues alone were 25 percent. You can
see why AT+T has a presence in nearly 100 countries around the world, and does
business in about 200 countries. In the last fifteen months AT+T has split into
three separate companies. They are AT+T, a global communications company;
Lucent Technologies, a technological company; NCR Corporation, a computer
company. The new AT+T is committed to making the most of its leadership
position in the dynamic global market for communications and information
services. With 2.3 million share owners, AT+T is the most widely held stock in
the ...
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Milton Friedman
Number of Words: 1162 / Number of Pages: 5
... run by attracting desirable employees.
2. Corporate charitable contributions can be deducted for income tax purposes.
3. Corporations are spending the money of their stockholders without their permission.
4. A manager is responsible only to his employers and not the community.
All of the above may sound bad, but the intentions behind them are not entirely falsified.
It would be selfish of us to assume that a corporation would spend a considerable amount of their funds (profits/returns) on their community without expecting some kind of a positive feedback of any form. We as individuals should no ...
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